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| Home » Top Finance Advertisers » The McGraw-Hill Companies, Inc. |
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The McGraw-Hill Companies, Inc. |
The McGraw-Hill Companies, Inc. is one of the largest publishing companies of the world and is the hub of information relating to education, financial services, information-media, aviation, business, energy and construction. It operates four of the broadcast television channels, namely KMGH-TV in Denver, KGTV in San Diego, KERO TV in Bakersfield and WRTV in Indianapolis. The McGraw-Hill Companies, Inc. is known worldwide for its wide range of magazines and journals on a variety of topics. While BusinessWeek is its most widely read weekly magazine, with more than 8 million readership, including online and television viewers, there are other opportunities for advertisement, either online or print, such as those belonging to the Aviation Week Group (aviation and aerospace), Platts (energy) and McGraw Hill Construction.
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The BusinessWeek magazine is the flagship product of the McGraw-Hill Companies, Inc., churning in a large share of the total revenue of the latter. It offers a range of services for advertisement opportunities and platforms, not only restricted to BusinessWeek magazine or the print media, but can also be stretched to the internet, through the BusinessWeek Online, to television, through its weekly television show of BusinessWeek Weekend and through sponsorship of events. Another popular platform is the Marketplace Classfields, where products and services can be directly marketed to the customers. Moreover it offers a common platform to both the sellers and buyers. BusinessWeek also offers the option of BizLink, a directory of companies and the Special Ad Sections.
One of the greatest advantages of advertising with The McGraw-Hill Companies, Inc. is the fact that while it has a worldwide coverage, it also offers a variety of platforms. The clients have the option of extending their media campaign to a wider spectrum through the use of different tools of communication, such as print, internet and television. Each of the group have specialized division, targeted specially to the advertising and marketing needs of the business enterprises, whether big or small.
Know about other top platforms and opportunities for finance advertisements at www.financesiteshub.com.
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